Which of the Following Is Not Highlighted as a Source

question 71

Multiple Choice

Which of the following is not highlighted as a source of switching costs?

• A) Learning costs
• B) Information and data
• C) Search costs
• D) Viral marketing
• E) Loyalty programs

---

Definitions:

Specific Purpose

The particular goal or intention behind a speech, presentation, or written document.

Business Message

Information or a communication conveyed by a company to its employees, customers, or stakeholders.

Realistic Goals

Objectives that are practical and achievable, taking into account current resources and constraints.

Good Business Sense

The ability to make sound judgments and decisions in the context of managing and growing a business.