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Data Discovery Refers to the Process of Discovering Relationships Using

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Data discovery refers to the process of discovering relationships using data analytics tools, such as statistical software, statistical graphing, and mapping software.


Definitions:

New Markets

These refer to unexplored or less saturated areas or sectors where businesses can expand their presence to increase sales, reach new customers, or introduce innovations.

Same Market

Refers to a situation where companies or products target the same customer segment or geographic area.

BCG Business Portfolio Analysis

A strategic planning tool used by companies to categorize their business units or products based on market growth rate and market share relative to the largest competitor.

Market Growth Rate

The increase in the size of a specific market over a set period, usually expressed as a percentage.

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