Using a Combination of Mobile and Database Technology, Papa Romano's

question 33

Multiple Choice

Using a combination of mobile and database technology, Papa Romano's Pizza House keeps records of the pizza preferences of all its customers. Tommy likes ordering from Papa Romano's because when he calls, he just says "send me the usual" and hangs up. They already know where he lives, what kind of pizza he wants and what credit card to bill. The big increase in ordering and fulfillment efficiency represents an) _________________ for Papa Romano's.

• A) Operational Cost
• B) Strategic Mission
• C) Competitive Advantage
• D) Structural IT component

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Definitions:

Milton Friedman

A prominent American economist known for his strong belief in free-market capitalism and for being a leading proponent of monetarism in economic policy.

Monetarist

An economic theory that emphasizes the role of governments in controlling the amount of money in circulation as the primary method for ensuring economic stability and growth.

Money Supply

The total amount of money available in an economy, including cash, coins, and balances held in checking and savings accounts.

Classical Economists

Economists from the late 18th and early 19th centuries who focused on the role of free markets in promoting economic growth and wealth distribution.