Under AASB 138 Intangibles,an Intangible Asset with an Indefinite Useful

question 14

Multiple Choice

Under AASB 138 Intangibles,an intangible asset with an indefinite useful life is:

• A)not able to be recognised by an entity as an asset
• B)not subject to annual amortisation charges
• C)amortised using the straight-line method over a period of no more than 20 years
• D)amortised using the reducing balance method over a period not exceeding 5 years.

---

Definitions:

Personal Selling

A direct form of marketing where sales representatives interact personally with customers to persuade them to purchase products or services.

Hunter Strategy

A proactive business approach focused on aggressively searching for and acquiring new clients or market opportunities.

Geographic Strategy

Strategic decisions and actions focused on selecting and serving specific geographic areas or locations to optimize business performance.

Lead Score Approach

An approach in marketing where potential clients are classified based on a scale showing how valuable each lead is perceived to be to the organization.