According to Roger's Diffusion Theory,most Customers Will Not Purchase Expensive

question 13

True/False

According to Roger's diffusion theory,most customers will not purchase expensive products without the "hands-on" experience marketers call "trial."

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Definitions:

Basic Needs

Essential requirements for humans to survive and maintain health, typically including food, water, shelter, and clothing.

Voidable

describes a contract or transaction that is valid and enforceable on its face, but may be deemed void by one or more of the parties due to certain conditions.

Disaffirm

The act of rejecting, denying, or voiding a contract or agreement, especially one entered into by a minor or under conditions that render it voidable.

Age Of Majority

The legal age at which an individual is considered legally competent to consent to contracts and manage personal affairs; varies by country, generally 18 or 21 years old.