Examlex
For many organizations, custom software is more expensive than packaged applications. However, if a package does not closely fit the company's needs, the savings are often diluted when the information systems staff or consultants must extend the functionality of the purchased packages.
Market Characteristics
Features or attributes of a market, including its size, growth rate, competitiveness, and customer demographics.
Competitors
Entities that contest with others for the same objective, such as market share or recognition.
Real Potential
The genuine capacity or likelihood for success, growth, or development, often based on tangible factors like market demand or unique capabilities.
Asset-Intensive
Describes businesses or industries that require significant investments in physical assets, such as machinery, plants, or equipment, to operate.
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