How Effective Was United Airlines (UAL)initial Response to the Viral

question 72

Multiple Choice

How effective was United Airlines (UAL) initial response to the viral threats from David Carroll's Internet campaign against their poor customer service?

• A)UAL was unprepared and clueless.
• B)UAL accepted responsibility for the damage,but their response was only slightly effective.
• C)Customer service representatives quickly resolved the complaint before the video went viral.
• D)UAL was well-prepared to counter negative publicity from negative viral videos.

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Definitions:

CPI

The Consumer Price Index tracks the weighted average price changes of a basket containing consumer goods and services, such as food, healthcare, and transportation, to gauge average price movements.

Prices Increase

A situation where the general level of prices for goods and services rises, often measured by the inflation rate.

CPI

A calculation tool, the Consumer Price Index, measures the mean prices of a selected basket of consumer services and goods including food, transportation, and medical services via their weighted average.

Prices Increase

A rise in the general level of prices for goods and services in an economy over a period of time, often indicating inflation.