Characteristics of ING Direct's Competitive Strategy Include All of the Following

question 51

Multiple Choice

Characteristics of ING Direct's competitive strategy include all of the following except:

• A)paid the highest rates on savings accounts
• B)invested heavily in marketing campaigns
• C)could not be copied by competitors
• D)had almost no bricks and mortar

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Definitions:

Homeostasis

The self-regulating process by which biological systems maintain stability while adjusting to changing external conditions.

Yerkes-Dodson Law

The psychological principle stating that performance is best under conditions of moderate arousal rather than either low or high arousal.

Moderate Arousal

Refers to an optimal level of alertness or physical and mental activation at which performance on a task is best.

Cholecystokinin (CCK)

a hormone that is released by the intestines in response to eating certain foods and stimulates the digestion of fat and protein.