__________ Is Used to Understand Customer Online Behavior,evaluate a Web

question 50

Multiple Choice

__________ is used to understand customer online behavior,evaluate a Web site's effectiveness,and quantify the success of a marketing campaign.

• A)Text analytics
• B)Visualization
• C)Clickstream
• D)Web mining

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Definitions:

Operating Efficiency

A measure of how effectively a company uses its assets to generate revenue, often reflected in the ratio of operating income to total assets.

Full-Employment Economy

An economic condition in which virtually all who are able and willing to work are employed.

Network Structures

refer to the arrangement of connections and relationships between individuals, groups, or institutions, often used to describe organizational or social networks.

Delegation

The process of assigning responsibility and authority to subordinates to complete a task, while maintaining accountability for the outcome.