To Find a Webpage, the User of a Search Engine

question 35

Multiple Choice

To find a webpage, the user of a search engine would simply enter a word or phrase in the resource's text box. What is the term for that phrase?

• A)search text
• B)icon
• C)hit
• D)key

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Definitions:

Resource-Based View

A strategic management approach focusing on leveraging a firm's internal resources and capabilities to gain competitive advantage.

Market-Based View

A strategic perspective that emphasizes the importance of external market positioning and competitive forces in determining firm success.

Firm-Level Success

A measure of a company's financial and market performance relative to its goals and competitors.

Market-Based View

A strategic approach that emphasizes the importance of external market positions and the exploitation of opportunities and threats.