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One of the barriers that a new entrant to an industry might face is low switching costs.
Basilar Membrane
A membrane in the cochlea of the inner ear that vibrates in response to sound and whose vibrations lead to activity in the auditory pathways of the brain.
Middle Ear
The part of the ear between the eardrum and the oval window that contains three small bones which transmit sound vibrations.
Dichromat
An individual with dichromacy, a form of color blindness where one has difficulty distinguishing certain colors due to the absence or malfunction of one of the three types of cone cells in the eyes.
Red-green
Often related to the type of color blindness where individuals have difficulty distinguishing between red and green hues.
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