_____ Is an Influence Tactic Where Another Person Is Given

question 14

Multiple Choice

_____ is an influence tactic where another person is given praise or sympathy in an effort to make the other person feel important.

• A) Assertiveness
• B) Ingratiation
• C) Rationality
• D) Upward appeal

Identify the role and importance of gatekeepers within the public relations context.

Recognize the tasks involved in the employee communications area of public relations.

Evaluate the factors driving organizations towards PR rather than advertising and predict future trends.

Assess the pros and cons of different job opportunities in the PR field for a recent college graduate.

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Definitions:

Social Learning Theory

An approach that emphasizes the role of modeling and observational learning over people’s behavior in addition to reinforcement and punishment.

Models

A representation, often mathematical, used to explain and predict phenomena in various fields such as science, economics, and engineering.

Preschool Years

The period in a child's life prior to attending school, typically from ages 3 to 5, marking significant growth in various developmental areas.

Social Learning Theory

A theory that suggests individuals learn behaviors, norms, and values by observing and mimicking the actions of others within their society or social group.