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Which of the following would be least likely to enhance the credibility of a SME?
a. Specialize in standardized commodities such as books and airline tickets.
b. Use E-commerce sites.
c. Deal in products in which quality is an issue with consumers.
d. Form strategic alliances with larger firms.
e. Willingness to take ownership of intermediated goods and services.
Culture
The shared values, beliefs, norms, and practices that characterize a group of people or an organization.
Primarily Determined
Mainly or chiefly decided or influenced by a particular factor or factors.
Personality Attributes
Qualities or features that are inherent in one's character, contributing to their overall personality and the way they interact with the world around them.
Gender
A social construct regarding the roles, behaviors, activities, and attributes that a given society considers appropriate for men and women.
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