Multidomestic Strategy Involves All of the Following Except

question 29

Essay

Multidomestic strategy involves all of the following except:
a. Focuses on a number of foreign countries/regions.
b. Each foreign country is regarded as a stand-alone "domestic" market.
c. Is effective when there are clear differences among national and regional markets.
d. A multidomestic strategy has high costs.
e. Global standardization strategy is the same as a multidomestic strategy.

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