Examlex
Math each item with a statement below
-?Libraries of previously given testimony that law firms can access.
Environmental Scanning
The process of systematically gathering, analyzing, and interpreting data about trends, events, and relationships in an organization's external environment to identify opportunities and threats.
Market Segments
Subsets of a market made up of people or organizations with one or more characteristics that cause them to demand similar product and/or services based on qualities of those products such as price or function.
Marketing Mix
The combination of factors that can be controlled by a company to influence consumers to purchase its products, including product, price, place, and promotion.
Market Fads
Short-lived trends or crazes in the marketplace that can suddenly explode in popularity but fade away just as quickly.
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