When the Trademark Is a Descriptive Term, _____

question 4

Multiple Choice

When the trademark is a descriptive term, _____.

• A) courts routinely treat the term as distinctive to legal merit
• B) protection exists only if a claimant proves that the term conveys to consumers a secondary meaning of association with the claimant
• C) courts are unwilling to allow the term for trademark protection
• D) it qualifies for trademark protection automatically and functions as the common descriptive name of a product class

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Definitions:

Kelley's Approach

A method outlined by Robert Kelley, focusing on the distinctions between followers and how they can become more effective in their roles.

Followership

The behaviors and actions of individuals who are in the role of following a leader, including supporting the leader’s actions and engaging with the group’s goals.

Followership Perspective

A viewpoint focusing on the role and behaviors of followers in the leadership process, rather than solely on leaders.

Challenging Ideas

Ideas that question conventional wisdom or the status quo, often prompting reconsideration or debate on a given topic.