A Credit Card Company Wants to Market a New Scheme

question 13

Essay

A credit card company wants to market a new scheme for its clients,offering them 5% of their yearly spending as a cash gift at the end of the year.How should the company refer to this rebate,and why?

---

Definitions:

Ethical Blind Spots

Phenomena where individuals or organizations overlook ethical issues or moral consequences of decisions due to cognitive biases.

Underpaid

A condition in which an individual receives compensation less than what is considered fair or adequate for the work performed, based on industry standards or job requirements.

Unethically

Acting in a manner that goes against moral principles or established standards of conduct.

Ethical

Pertaining to moral principles or values that govern an individual's or group's behavior.