Examlex
A general path is ________.
Marketing Mix Elements
Components of marketing strategy, traditionally identified as product, price, place, and promotion, used to meet the needs of a target market.
Environmental Forces
External factors and influences that affect an organization's performance and strategies, including technological, regulatory, and competitive elements.
Target Market
A distinct category of consumers intended by an organization to receive its products and services.
Points of Difference
Unique features or benefits of a product or service that set it apart from its competitors in the eyes of customers.
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