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Duty-based ethical standards imply that people have basic rights.
Family Branding
A marketing strategy where a single brand name is used for selling multiple related products, creating a unified image for the brand.
Synchronous Branding
The strategy of ensuring brand messages and values are consistently delivered across all mediums and touchpoints in real-time.
Differentiated Branding
A marketing strategy that involves creating a distinct image or identity for a product or service to set it apart from competitors.
Conditioned Stimulus
In classical conditioning, a previously neutral stimulus that, after being associated with an unconditioned stimulus, elicits a conditioned response.
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