Decision Making Using the Delphi Technique Ends ________

question 2

Multiple Choice

Decision making using the Delphi technique ends ________.

• A)with a secret ballot which allows members to support their favorite ideas
• B)when group members are allowed to finally meet face to face
• C)after all the responses of the group members have been consolidated
• D)once a consensus problem solution is reached
• E)after all questionnaires have been scored and tallied

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Definitions:

VALS

A psychographic method used to categorize consumers into groups based on variables such as motivations and resources, aiding in understanding consumer behavior.

Geodemographic Segmentation

involves dividing a market into segments based on the geographical location and demographic characteristics of the consumers.

Psychographics

The study and classification of people based on their attitudes, aspirations, and other psychological criteria, primarily used in marketing.

Target Customers

A specific group of consumers at whom a company aims its products and services, identified by characteristics like age, gender, income, and interests.