The Demand for Ben & Jerry's Ice Cream Is _________________

question 124

Multiple Choice

The demand for Ben & Jerry's ice cream is _________________ than is the demand for all ice cream because _______________.

• A) less price elastic; the scope of the market for Ben & Jerry's is less broadly defined
• B) more price elastic; the scope of the market for Ben & Jerry's is less broadly defined
• C) less price elastic; Ben & Jerry's has fewer available substitutes
• D) more price elastic; Ben & Jerry's has fewer available substitutes

---

Definitions:

Change Your Routine

Altering one’s daily patterns or habits to improve efficiency, health, or well-being.

Break A Habit

The process of effectively stopping or altering a habitual behavior or pattern.

Arousal Level

The degree of physiological excitability or alertness experienced by an individual.

Acronym TOTE

A cognitive model standing for Test-Operate-Test-Exit, used to describe the process of goal-oriented behavior.