Most Firms Require Their Employees to Sign Annually a Code

question 59

True/False

Most firms require their employees to sign annually a code of business conduct that specifies the appropriate usage of the Internet and compliance with security regulations.

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Definitions:

Positioning

The activities a firm undertakes to create a certain perception of its product in the eyes of the target market.

Product's Profit Potential

The expected or estimated ability of a product to generate profit or financial gain.

Test Marketing

Introducing a new product in its final form to a geographically limited market to see how well the product sells and to get reactions from potential users.

Competitive Advantage

A condition or circumstance that puts a company in a favorable or superior business position.