Examlex
A ________ explains how the different pieces of a business fit together.
Needs
Needs refer to the basic requirements or essentials that individuals must have to survive and function, such as food, shelter, and safety.
Intangibility
A characteristic of services that means they cannot be seen, tasted, felt, heard, or smelled before they are bought.
Subjective Criteria
Decision-making factors based on personal preferences, opinions, or judgments rather than on objective data.
Purchase Decision
The final stage in the buying process where a consumer chooses to buy a specific product or service after considering various alternatives.
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