Examlex
According to the text, common wisdom holds all of the following as reasons for CRM failure, except:
Inspects
The action of examining something or someone closely to ensure compliance with standards.
Obligation
A commitment or duty to do something or to refrain from doing something.
Merchant
A person or company involved in the wholesale or retail trade of goods or services.
Rejection
The refusal to accept an offer or proposal.
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