A Transaction Database Allows All of the Following Activities Except

question 58

Multiple Choice

A transaction database allows all of the following activities except:

• A) Linking employees and distribution partners to customers
• B) Letting customers check order history
• C) Giving employees a complete view of each customer
• D) None of these activities are supported by a transaction database.

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Definitions:

"Bird in the Hand" Theory

The investment theory suggesting that investors prefer the certainty of dividend payments over potential capital gains because of the perceived lower risk.

Clientele Effect

The theory that firms attract equity investors at least in part because of their dividend-paying policies. The firm has a “clientele” of stockholders whose need for current or deferred income matches the firm’s dividend practices. The implication is that it isn’t a good idea to change dividend policies because such a change is bound to displease most stockholders.

Dividends

Payments made to shareholders out of a company's profits.

Steady Source

A consistent and reliable means of obtaining something, such as income or information.