Implementing a New E-Business Application, Such as Customer Relationship Management

question 22

Multiple Choice

Implementing a new e-business application, such as customer relationship management might involve:

• A) Developing a change action plan
• B) Assigning selected managers as change sponsors
• C) Developing employee change teams
• D) All of the choices are correct.

Distinguish between express and implied warranties and their legal implications.

Comprehend the defenses and exceptions in product liability cases.

Understand the concept of social stratification and its significance in society.

Identify different perspectives on poverty and inequality.

---

Definitions:

Von Neumann-Morgenstern Utility Function

A mathematical representation of an individual's preference over a set of alternatives, based on the assumption of expected utility maximization.

Risk Lover

A person or entity that prefers to take risks, often in pursuit of higher rewards, rather than avoiding them.

Probability

A measure of the likelihood of a particular event or outcome occurring, expressed as a number between 0 and 1.

Expected Utility Maximizer

An individual who makes choices under uncertainty to maximize their expected level of satisfaction, based on the probabilities of different outcomes.