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Describe the Various Customer Touch Points in Any Organization

question 63

Short Answer

Describe the various customer touch points in any organization. Which ones are more effective for you as college students?


Definitions:

Propinquity

The proximity or physical closeness between people, which can affect their likelihood to form relationships or connections.

Reference Groups

Groups that individuals compare themselves to for self-evaluation or as a source of personal standards.

Group Unanimity

The state or condition of complete agreement or consensus among all members of a group, often contributing to stronger group cohesion and decision-making.

Cultural Pressures

The influence exerted by society on individuals to adhere to societal norms and values.

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