The Introduction of ATM Machines by Citibank Was a Classic

question 91

Multiple Choice

The introduction of ATM machines by Citibank was a classic example of which strategy for competitive advantage?

• A) cost leadership
• B) innovation
• C) differentiation
• D) operational effectiveness
• E) customer-orientation

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Definitions:

Monocular Cue

A visual signal that allows for depth perception and estimation of an object's distance using just one eye.

Superposition

A principle in physics that for any two overlapping waves, the resulting wave is obtained by adding the amplitudes of the individual waves at each point.

Convergence

The process by which lines of perspective in a drawing or photograph appear to converge as they recede toward the horizon line, creating the illusion of depth. In a biological context, it refers to the evolution of similar features in species of different lineages.

Shadowing

A technique used in language learning and cognitive psychology where an individual repeats speech immediately after hearing it, focusing on mimicry and comprehension.