The Monitoring, Collection, and Analysis of Socially Generated Data Is

question 32

Multiple Choice

The monitoring, collection, and analysis of socially generated data is called

• A) Social networking
• B) Social commerce
• C) Social intelligence
• D) Social advertising
• E) Social capital

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Definitions:

Gross Profit Rate

A profitability ratio that indicates how well net sales cover administrative and selling expenses.

Rate of Return

The gain or loss on an investment over a specified period, expressed as a percentage of the investment's cost.

Inventory Turnover Ratio

An asset management ratio that indicates how quickly inventory moves off the shelf and therefore how well a company sells its product.

Inventory Turns

Measures how many times a company's inventory is sold and replaced over a period, indicating the efficiency of inventory management.