All CRM Policies Have Two Basic Elements: Identifying Customer Touch

question 3

True/False

All CRM policies have two basic elements: identifying customer touch points and consolidating data about each customer.

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Definitions:

Economical

Pertaining to efficient and prudent use of resources, ensuring minimal waste and maximum value.

Planning Phase

The initial stage in a project or process where objectives are defined and strategies are developed.

Analyzing

The process of examining something in detail in order to understand it better or to draw conclusions from it.

Gathering Information

The process of collecting data or facts from various sources to understand a subject or solve a problem.