The Underlying premise of Interdisciplinary Studies Is That

question 2

Multiple Choice

The underlying premise of interdisciplinary studies is that

• A) The disciplines are an obstacle to the progress of knowledge.
• B) The disciplines are themselves the necessary foundation of the interdisciplinary enterprise.
• C) The disciplines should be replaced by multidisciplinary, interdisciplinary, and transdisciplinary approaches.

---

Definitions:

Word-Of-Mouth-Communication

The informal exchange of information, opinions, or recommendations about products or services between individuals, without paid advertising.

Customer Lifetime Value

The total worth to a business of a customer over the whole period of their relationship, estimating the net profit attributed to the entire future relationship with a customer.

Cannibalization

A situation in which a new product or service significantly reduces the sales or market share of an existing product or service offered by the same company.

Co-Branding

A marketing partnership between at least two different brands of goods or services to leverage the strength of each brand.