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The Fundamental Concept of CRM Is to Treat Different Customers

question 77

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The fundamental concept of CRM is to treat different customers differently because their needs differ and their value to the company may also differ.


Definitions:

Psychoanalytic Interpretation

The method of understanding and explaining behavior and thoughts in terms of unconscious motives and conflicts.

Freud's Theory

A comprehensive theory of human psychology that emphasizes the role of unconscious processes in influencing behavior and personality.

Dream Research

The scientific study of dreams, aiming to understand their nature, purpose, and the mechanisms behind their occurrence.

Psychoanalytic Explanation

An approach that explains human behavior and psychological problems through unconscious motives and conflicts.

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