Which of the Following Methods Extends the Same Home-Market Product

question 118

Multiple Choice

Which of the following methods extends the same home-market product and marketing promotion into target markets?

• A)Product/communications extension
• B)Product extension,communication adaptation
• C)Product adaptation,communication extension
• D)Product/communication adaptation

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Definitions:

Comparative Advantage

The ability of an individual, firm, or country to produce a good or service at a lower opportunity cost than competitors, underpinning the basis for trade.

World Price

The price of a good or service on the international market, shaped by the global forces of supply and demand.

Domestic Price

The cost of products or services in a country, affected by domestic demand and supply factors.

Tariff

A tax or duty to be paid on a particular class of imports or exports, often used as a tool for trade policy.