The Term ________ Refers to the Number of Intermediaries Between

question 115

Multiple Choice

The term ________ refers to the number of intermediaries between producer and buyer.

• A)channel composition
• B)channel differentiation
• C)channel length
• D)channel logistics

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Definitions:

Supplier

An entity that provides goods or services to another company, often part of the supply chain or procurement process.

Customer

An individual or entity that purchases goods or services from a business.

Congeneric Mergers

Mergers between companies in the same industry but do not offer the same products or services, aiming to diversify their product lines or extend their market reach.

Anticompetitive Effects

Negative impacts on market competition, such as reduced consumer choice or higher prices, often resulting from monopolistic practices or mergers.