Which of the Following Is the First Step in Developing

question 10

Multiple Choice

Which of the following is the first step in developing a successful export strategy?

• A)Initiate meetings
• B)Commit resources
• C)Identify a potential market
• D)Match needs to abilities

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Definitions:

Nominal Scale

A scale of measurement with two or more categories that have no numerical (less than, greater than) properties.

Discriminant Validity

The extent to which a measurement does not correlate with measurements from different constructs, ensuring distinctiveness among variables.

Predictive Validity

The extent to which a score on a scale or test predicts scores on some criterion measure.

Convergent Validity

A measure of validity based on the degree to which a test correlates with other tests that it is theoretically supposed to correlate with.