The Main Benefit of a Global Strategy Is That It

question 115

Multiple Choice

The main benefit of a global strategy is that it allows a company to ________.

• A)closely monitor buyer preferences in each local market
• B)save costs due to product and marketing standardization
• C)avoid either growth or retrenchment
• D)respond effectively to emerging buyer preferences

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Definitions:

Cost-Plus Pricing

A technique for pricing where a distinct markup is added to the unit cost of a product to establish its selling price.

Linear Programming

A mathematical method used to determine the best possible outcome or solution from a given set of parameters or constraints, usually applied in maximizing or minimizing a linear function.

Material Charges Formula

A calculation used to determine the direct costs associated with the materials used in the production of goods or services.

Pricing Decisions

Refers to the process of setting the price for a product or service, considering factors like cost, competition, and customer demand.