The Process by Which a Stimulus Increases the Likelihood That

question 231

Multiple Choice

The process by which a stimulus increases the likelihood that a preceding behaviour will be repeated is called ___.

• A) sensitization
• B) reinforcement
• C) conditioning
• D) association

Analyze the effect of news and public information on stock prices and how this aligns with or contradicts market efficiency.

Learn the significance of earning surprises and their subsequent effect on stock prices.

Understand the concept of the family life cycle and its stages.

Describe the roles of individual family members in the consumer purchase decision process.

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Definitions:

Bottom-up Processing

An information processing approach where perception starts with the stimulus itself, building up to the final conceptual interpretation.

Top-down Processing

A cognitive process that involves interpreting sensory information based on context, expectations, and prior knowledge.

Apple Blossoms

are the flowers of the apple tree, marking the beginning of the fruit's development cycle.

Sensory Adaptation

The process by which sensory receptors become less sensitive to constant stimuli over time, allowing organisms to focus on changes in their environment.