Cognitive Dissonance Theory Was Proposed by

question 209

Multiple Choice

Cognitive dissonance theory was proposed by

• A) Bem.
• B) Milgram.
• C) Eagly and Chaiken.
• D) Festinger and Carlsmith.

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Definitions:

Risk-Aversion Conflict

The psychological struggle or decision-making dilemma faced when avoiding risk leads to potential gains being missed or minimized.

Approach-Approach Conflict

A decision-making dilemma involving two positive options, where choosing one desirable alternative means losing another equally desirable one.

Approach-Approach Conflict

A psychological dilemma that occurs when an individual must choose between two desirable outcomes.

Avoidance-Avoidance Conflict

A psychological conflict that occurs when a person has to choose between two undesirable alternatives.