A(n)____________________ Derives Its Name from the Fact That a Group

question 44

Short Answer

A(n)____________________ derives its name from the fact that a group of multiple entries of the same type can exist for any single key attribute occurrence.

---

Definitions:

Wholesalers

Businesses that buy goods in large quantities directly from manufacturers to resell them in smaller quantities to retailers or other businesses.

Exposure

In marketing, it refers to the degree to which a target audience sees or interacts with a brand's message or campaign across various mediums.

Intensive Distribution

A strategy designed to get products into as many outlets as possible.

Distribution Intensity

The number of supply chain members to use at each level of the supply chain.