Examlex
One of the advantages of cross cultural studies is that there is one,widely accepted definition of the meaning of culture.
Exposure
The degree to which a target audience comes into contact with a message through a specific marketing channel or advertising medium.
Maximizing Message
Enhancing the effectiveness and impact of a communication to ensure maximum comprehension and retention by the target audience.
Minimizing Costs
The process of reducing expenses and outlays to the lowest possible level while maintaining the quality and efficiency of operations.
Rating
A system for classifying or evaluating something, often in terms of quality, standard, or performance.
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