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The key lesson from the LRBC model is:
Quick Delivery
The rapid transportation of goods to customers, emphasizing efficiency and minimized delays.
Organizational Synergy
Organizational synergy occurs when the combined efforts and resources of a company's departments or teams result in greater efficiency or productivity than would be achieved individually.
Customer Value
The unique combination of benefits received by targeted buyers that includes quality, convenience, on-time delivery, and both before-sale and after-sale service at a specific price.
Brand Awareness
The extent to which consumers are familiar with the qualities or image of a particular brand of goods or services.
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