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The Utilitarian View of Ethical Behaviour Focuses on Treating People

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The utilitarian view of ethical behaviour focuses on treating people impartially and fairly in accordance with guiding rules and standards.


Definitions:

Customer Orientation

A business approach that focuses on identifying and meeting the needs and expectations of customers.

Standard Products

Goods manufactured or procured to consistent specifications each time, which meet a predetermined quality level.

Continuous Improvement

An ongoing effort to improve products, services, or processes by making small, incremental improvements over time.

Business Practices

Business practices encompass the methods, strategies, and procedures adopted by a company to conduct its business and pursue its goals.

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