Helios,Inc

question 101

Multiple Choice

Helios,Inc. ,is a new startup specializing in retrofitting existing commercial buildings with affordable solar energy panels.The company is growing quickly and needs to fill about 20 junior and senior staff positions over the next few months.Their main goals at this stage are to increase brand awareness and to maximize the return on the time they invest in recruiting candidates.They also want the hiring process to be cost effective.Finally,they are looking to attract non-traditional candidates,not necessarily only those with business and science backgrounds.The founders,Brianna,Nick,and Vinh,meet with team mangers to discuss the best strategy for locating outstanding new hires.Which option makes the most sense given their current goals and restrictions?

• A)using LinkedIn to search for potential candidates and then contacting those people directly
• B)attending the local university's career fair,which will yield a large pool of educated job-seekers
• C)taking out ads on several online job boards like Indeed.com,Monster.com,and GlassDoor
• D)having current employees network among their contacts and make qualified referrals
• E)posting a job ad on the company's Facebook page to alert people to the various openings

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Definitions:

Social Pressure

The influence exerted by a society or a social group on individuals to conform to expected norms, behaviors, or attitudes.

Negative Reinforcement

Negative Reinforcement is a psychological principle where the removal or avoidance of an undesirable outcome strengthens a behavior.

Conformity

The process of aligning one's attitudes, beliefs, and actions with the norms, policies, or expectations of a group or society.

Solomon Asch

A psychologist known for his research on conformity, including the famous experiment demonstrating how people often conform to the group even when the group is obviously wrong.