Which of the Following Types of CRM Applications Does a Check-In

question 18

Multiple Choice

Which of the following types of CRM applications does a check-in kiosk at an airport represent?

• A) Inbound teleservice
• B) Customer touching
• C) Outbound telesales
• D) Customer-facing

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Definitions:

Noncontrollable Costs

Costs incurred indirectly and allocated to a responsibility center that are not controllable at that level.

ROI

Return on Investment; a performance measure used to evaluate the efficiency or profitability of an investment relative to its cost.

Operating Assets

Assets that are used for the day-to-day functioning of a business and can include cash, inventory, and buildings.

Direct Fixed Costs

Costs that are constant for a certain level of production or period but are directly tied to the production process.