Keith Is the Sales Manager of a Firm and His

question 96

Multiple Choice

Keith is the sales manager of a firm and his responsibility is limited to the sphere of sales.Keith's job profile indicates that he is the ________ of the firm.

• A)director
• B)general manager
• C)trustee
• D)stockholder
• E)functional manager

Identify the role of research and development in the innovation process.

Understand the significance of R&D spending as a percentage of GDP in the US and its comparison to other countries.

Recognize the different time horizons in market analysis and their implications for technology and product offerings.

Understand the role of entrepreneurs in the innovation process and the risks they bear.

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Definitions:

Correspondence

Business letters sent to customers, coworkers, superiors, and subordinates.

Priority

Something that is regarded as more important than another and therefore needs to be dealt with first.

General-to-specific

A pattern of organization where information is presented from broad concepts to detailed points, often used in writing and speech.

Problem-solution

A text structure that presents a problem and offers one or more solutions for it.