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Gilda has an idea that would streamline operations, reduce costs, and increase profits. Her idea requires the cooperation of several departments, some of which have demonstrated a resistance to change. By considering the context in which the changes must happen and the people in her organization, Gilda is using ________.
Rule of Reason
Mere size is no offense. Market conduct rather than market share should determine whether antitrust laws have been violated.
Standard Oil
An American oil producing, refining, and transporting company established by John D. Rockefeller and partners in the late 19th century that became synonymous with monopolistic practices before being broken up by the U.S. government.
American Tobacco
A historic company in the tobacco industry, known for manufacturing and marketing cigarettes and other tobacco products.
Rule of Reason
A legal doctrine used to determine if a business practice is unlawful as being anti-competitive, considering the practice's overall circumstances and its actual impact on competition.
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