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Correlational studies
Marketing Plan
A comprehensive document outlining an organization's marketing efforts, including strategies, target markets, and promotional tactics.
Top Manager
An individual at the highest level of organizational management who is responsible for setting strategic goals and making decisions that affect the entire organization.
Marketing Goals
Specific, measurable objectives set by a business or organization to guide its advertising and promotional efforts.
Quantitative Terms
Terms or conditions related to numerical values, such as measurements, quantities, or statistical data.
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