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For the worker, performance appraisals are most important as
Demographic
Statistical data relating to the population and particular groups within it, used to identify markets and understand consumer segments.
Geographic
Pertaining to the physical locations or regions, often used in marketing to describe the distribution of markets or the targeting of customers based on where they live.
Behavioral
Pertaining to actions or reactions of persons or organisms in response to external or internal stimuli.
Price Sensitivity
The degree to which the demand for a product or service is affected by changes in its price.
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