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Generally, the lower the organizational status of the sender, the more likely that the
communication will be listened to and acted upon.
Sampling Error
The discrepancy between a statistical measurement based on a sample and the actual population parameter.
Proportion
A part or fraction of a whole, often expressed as a percentage or ratio, reflecting the relative size or quantity of one quantity compared to another.
Population Proportions
Population proportions represent the fraction or percentage of members in a population that possess a particular attribute.
Confidence Level
The degree of certainty or probability with which one can expect a result to fall within a specified range.
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