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Customer value is an important part of activity-based management and it enables an organisation to achieve both cost reduction and improved customer value through the use of which of the following?
i. Identifying major opportunities for cost reduction.
ii. Determining root causes of these costs.
iii. Developing programs to eliminate the causes of these costs.
iv. Introducing performance measures to monitor the effect of these programs.
Subliminal Messages
Messages that are designed to pass below the normal limits of perception, often used in advertising and media to influence consumer behavior unconsciously.
Subliminal Persuasion
A method of influencing people's attitudes or behaviors on a subconscious level, often through indirect or hidden stimuli.
Subliminal Advertising
A marketing technique that aims to influence consumers' purchasing decisions by exposing them to messages or images below their threshold of conscious perception.
Conscious Awareness
The state of being fully alert and aware of one's environment, thoughts, and feelings, allowing for intentional thought and action.
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